We were given the opportunity to interview Roy Taylor, Corporate Vice President Global Channel Sales for AMD. Roy is a busy man, but he still found time to sit down and chat with Kitguru. First, a... more.

The days of building a slightly better mouse trap and waiting for the customers to bang down your door are gone. These days, marketing is everything. Ahead of CeBIT 2013 and the showcasing of its late... more.

If KitGuru told you that we'd been interviewed by a model, then we know the way your collective minds work. If we then said that the model in question had competed in the last series of UK's Top Model... more.

It's hard to know why a young chap who grew up near the German border with Holland would end up speaking Mandarin Chinese and running European sales for a major motherboard manufacturer, but that's ex... more.

We recently had the pleasure to sit down with ASRock COO Mr. LL Shiu, one of the key leaders in one of the industries fastest growing technology companies - ASROCK. I asked Mr Shui how he felt ... more.

From the point where Intel launched Conroe, AMD has had some serious challenges in the desktop processor market. Now, speaking as the head of the desktop business team on the eve of the launch of Trin... more.

While the final result from KitGuru’s latest poll has yet to be confirmed, the majority of NAS users who expressed a preference – choose Synology as their ‘Best NAS device manufacturer’. Follo... more.

For as long as there have been battles, there has been the 'telling of the tale'. For the Vikings, it was mead and roast pig around wooden tables while the stories would grow bigger and wilder with ea... more.

EXCLUSIVE INTEL INTERVIEW: At a recent Analyst's Day, nVidia went through its usual array of slides regarding a wonderful history, present conditions and how glorious the future is likely to be. All w... more.

You can always tell how useful a person is to a company. As each new skill is realised, so another set of responsibilities is loaded on your shoulders and your job title increases. Not only does Lisa ... more.

As the gates of Computex 2012 are about to open up, Microsoft unloaded the public preview of Windows 8. A quick check in electronics super stores will reveal that many products like printers etc are a... more.

While Hong Kong based Pine Group might not be a familiar name to us, the graphics company it created in 2002 is an all too familiar name in graphics card shoot-outs around the world. XFX is a serious ... more.

One of the world's most interesting shows is Distree, which runs in February down in sunny Monte Carlo. The show's exclusive focus is on bringing together the top sales people from every major vendor ... more.

Globally, Asus is now one of the five biggest manufacturers of laptop computers. While its known for high-end components, it actually broke into the portable PC market by inventing the EeePC, effectiv... more.

You don't have to be the world's biggest sports buff to know that refereeing is a thankless task. When competitors go head-to-head for the biggest prizes, creating the leading benchmark by which all o... more.

Kitguru and sister group PCTV recently had some time to sit and chat with Sapphire's Global PR Director, Bill Donnelly. He speaks about their latest discrete graphics card - the new HD6970 Battlef... more.

It's been a long time coming, but we have now entered the world of 8-core desktop processors. KitGuru is proud to bring you an exclusive PCTV interview with AMD's Sasa Marinkovic on Bulldozer, the ben... more.

Much of KitGuru's unique content focuses on the hardware that enthusiasts use to fulfil their dreams. But there's something to be said for the software too. In the same way that a pair of near identic... more.

Working closely with some of the world’s top professional gamers, the Asus Republic Of Gamers (ROG) designers have created the ROG Vulcan Pro Gaming Headset. KitGuru stuck a microphone in front of a... more.

Do Microsoft XBox 360 consoles scratch discs?  Some of our readers say yes, Microsoft themselves say no. Who to believe?  Well, KitGuru's favourite expression is 'follow the money'. If there's a pro... more.

Yesterday, at the De Vere West One conference centre in central London, the folks from Epic ran a single day, game development training session called Unreal University. KitGuru was on hand to chat wi... more.

KitGuru has long been fascinated with the increased levels of parallelism in modern processors. The move to Core, showed the world that doing more work per cycle is usually much more powerful than sim... more.

On Thursday 30th June 2011, the Asus Republic of Gaming (ROG) gurus will be hosting a special overclocking event at a secret London location. KitGuru was lucky enough to catch up with one of the ROG e... more.

Companies always come into the technology market with a range of products. You can normally expect a wide variety of colours, shapes, sizes and design philosophies. Not so much with Xigmatek. Everythi... more.

Creating a cool piece of hardware is really just one of many steps needed to create a great user experience. Almost everything made out of silicon has microcode, drivers and program code loaded onto i... more.

Terry Makedon really needs no introduction, as the 'Catalyst Maker' he has been one of AMD's high profile celebrities now for many years, interacting with the public on many technology forums and runn... more.

How can one woman from a small city in the north of Hungary make CEOs and Vice Presidents across Europe, Middle East and Africa break out in a cold sweat?    Simples. You give her years of exper... more.

At the end of 2008, AMD's share price was just under $1.82. At the time we sat down to write this article, they were trading at $9.18. You don't need a degree from the London School of Economics to se... more.

KitGuru has seen an interview with a Western Digital VP who claimed that the SSD would never seriously impact the sale of hard drives because the cost was so high. The world has spun through space sev... more.

KitGuru believes that 2011 will be one of the most significant in the history of the personal computer. A real inflection point. Bend of the knee type stuff, where the whole market lurches in new dire... more.