Ad Revenue | KitGuru https://www.kitguru.net KitGuru.net - Tech News | Hardware News | Hardware Reviews | IOS | Mobile | Gaming | Graphics Cards Thu, 07 Mar 2019 10:30:54 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 https://www.kitguru.net/wp-content/uploads/2021/06/cropped-KITGURU-Light-Background-SQUARE2-32x32.png Ad Revenue | KitGuru https://www.kitguru.net 32 32 There are ethical concerns surrounding Facebook’s new Tributes feature https://www.kitguru.net/tech-news/featured-tech-news/damien-cox/there-are-ethical-concerns-surrounding-facebooks-new-tributes-feature/ https://www.kitguru.net/tech-news/featured-tech-news/damien-cox/there-are-ethical-concerns-surrounding-facebooks-new-tributes-feature/#respond Thu, 07 Mar 2019 10:30:54 +0000 https://www.kitguru.net/?p=406082 In an attempt to stop Facebook from turning into an ever-growing digital graveyard, the social network began handing loved ones control over the accounts of people that had passed. Evolving this feature, Facebook has now announced its new ‘Tributes’ section, which questionably monetises the dead. Accounts identified as inactive due to a passing are memorialised, …

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In an attempt to stop Facebook from turning into an ever-growing digital graveyard, the social network began handing loved ones control over the accounts of people that had passed. Evolving this feature, Facebook has now announced its new ‘Tributes’ section, which questionably monetises the dead.

Accounts identified as inactive due to a passing are memorialised, switching the feed to a remembrance section and removing the person from the lists of People You May Know and public searches. Back in 2015, the social network introduced ‘legacy contacts’, allowing people to willingly pass over their account to another user in death.

The addition of a Tributes section collects posts made after the memorialisation, setting them aside in a special place of continued commemoration. The legacy contact will be granted more permissions with these new posts compared to the older ones, allowing them to moderate the page in case unsavoury messages come through and remove tags.

Although private messages and curating friends is still off limits, the feature stragely gives the legacy contact permission to change the cover and profile photos, as well as sign off on a final message on the behalf of the deceased user. Not so strange is Facebook’s unwillingness to demonetise these pages, as it will continue to make money from the ad revenue that tributes and new legacy contact posts make.

Currently the feature is being rolled out to select territories, stating that “right now, this feature isn't available in your area, but we're working to bring it to everyone on Facebook” here in the UK. Elsewhere, the help page explains that the new section does its “best to separate tribute posts from timeline posts based on the info we’re given.”

KitGuru Says: It’s a kind gesture for a feature that’s been around for a long time on the social network, marred by the constant monetisation of the platform. It’s unsurprising considering the dead will soon outnumber the living on Facebook, but I still don’t know how to feel about Facebook profiting further from someone’s passing.

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Google starts injecting ads in to Play Store searches https://www.kitguru.net/channel/generaltech/matthew-wilson/google-starts-injecting-ads-in-to-play-store-searches/ https://www.kitguru.net/channel/generaltech/matthew-wilson/google-starts-injecting-ads-in-to-play-store-searches/#respond Thu, 30 Jul 2015 18:03:42 +0000 http://www.kitguru.net/?p=261514 Google has pretty much built its entire empire on the back of advertisement revenue since its early days starting out as a search engine, so it shouldn't be too surprising that the company is expanding that in to Android with the Google Play Store. Google now has sponsored listings on the Google Play Store search …

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Google has pretty much built its entire empire on the back of advertisement revenue since its early days starting out as a search engine, so it shouldn't be too surprising that the company is expanding that in to Android with the Google Play Store.

Google now has sponsored listings on the Google Play Store search results, just as you would find on the regular Google search engine. The new advert scheme was announced back in February but has taken a little while to implement. This also gives developers with the budget for it to push their app out to more potential users, who may not come across the app otherwise.

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The main difference between ranked listings in the Play Store search results and a sponsored listing is that those who pay will also have a description of the app show up, giving more information readily available over other apps listed on the page, which could help in persuading people to download it.

One of the downsides to this is that it could mean bigger mobile app developers like King, could pay to dominate search results, giving smaller app developers less of a chance to be noticed on the store page.  All sponsored results are marked with a yellow ad logo so they will be easy enough to spot and potentially ignore if you aren't interested at all of if the app wasn't directly related to what you were looking for specifically.

Discuss on our Facebook page, HERE.

KitGuru Says: Google was built on ad revenue, so it isn't surprising to see the company try and expand that in to new areas. It can't make the Play Store any worse, although Google has been making a bigger effort to curate its mobile app store recently. 

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Facebook wants to share ad revenue with video posters https://www.kitguru.net/channel/generaltech/matthew-wilson/facebook-wants-to-share-ad-revenue-with-video-posters/ https://www.kitguru.net/channel/generaltech/matthew-wilson/facebook-wants-to-share-ad-revenue-with-video-posters/#respond Thu, 02 Jul 2015 11:34:45 +0000 http://www.kitguru.net/?p=257085 It looks like Facebook might be taking notes from YouTube as the social network has come out and said that it wants to share more videos and offer posters a cut of the ad revenue generated from them. The move would likely challenge YouTube's dominance when it comes to video streaming. Facebook's big draw is …

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It looks like Facebook might be taking notes from YouTube as the social network has come out and said that it wants to share more videos and offer posters a cut of the ad revenue generated from them. The move would likely challenge YouTube's dominance when it comes to video streaming.

Facebook's big draw is that it can push videos to its users, rather than counting on users to seek out content. Speaking with Re/Code, Facebook's Vice President of Partnerships said: “A lot of our partners have said this will be a big motivation to start publishing a lot more video content to Facebook. That’s exactly what we’re hoping for.”

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Facebook works in such a way that anything someone on your friends list views can pop up on your timeline, which means you are more likely to come across a random video that you otherwise would not have seen. Whereas with YouTube, you have to search for content, although it does give you a list of recommended videos based on what you watch.

Videos that are a part of Facebook's new content creator program will have pre-roll adverts slapped on and creators will get 55 per cent of the overall revenue, which is actually a pretty small amount compared to what YouTuber's get. The feature is heading to iOS first fairly soon with Android and the Facebook website set to follow on later this year.

Discuss on our Facebook page, HERE.

KitGuru Says: YouTube is pretty dominant as far as video streaming goes so it will be interesting to see how this plays out. I doubt it will be stealing any content creators away from YouTube though, especially if they can get more money sticking with Google. 

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Nintendo has announced its new YouTube revenue program https://www.kitguru.net/channel/generaltech/matthew-wilson/nintendo-has-announced-its-new-youtube-revenue-program/ https://www.kitguru.net/channel/generaltech/matthew-wilson/nintendo-has-announced-its-new-youtube-revenue-program/#comments Thu, 29 Jan 2015 21:11:39 +0000 http://www.kitguru.net/?p=233174 Nintendo hasn't been the most YouTuber friendly publisher out there but after quite a bit of backlash and reflection, the company is finally coming around to the idea that Let's Players should be able to make money off of Nintendo game footage- just as long as the publisher gets a cut. Nintendo's new sharing plan for YouTube …

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Nintendo hasn't been the most YouTuber friendly publisher out there but after quite a bit of backlash and reflection, the company is finally coming around to the idea that Let's Players should be able to make money off of Nintendo game footage- just as long as the publisher gets a cut.

Nintendo's new sharing plan for YouTube revenue works in such a way that those looking to use the company's game footage need to sign up, then Nintendo will take all of the ad revenue from the videos and send a portion of it back to the content creators.

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To be fair, YouTubers still come out with the lion share of the ad revenue but given that game play commentary largely falls under fair use law, the whole thing still seems a bit backwards.

YouTubers will earn 70 per cent of ad revenue for registered channels and 60 per cent for individual videos. Payouts will be made by PayPal and can take up to two months to go through. Even with these restrictions, there are limitations on what games you can use to earn money.

Major titles like Super Smash Bros and Bayonetta 2 won't be eligible for revenue earnings, which significantly diminishes earning potential, since those are two extremely relevant titles, which will likely receive a lot of views.

You can read more on Nintendo's content creator program, HERE.

Discuss on our Facebook page, HERE.

KitGuru Says: While Nintendo's new approach to YouTube is better, it isn't ideal and will still end up scaring some away from producing Nintendo content. 

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Flappy Bird creator pulled game to stop others becoming addicted https://www.kitguru.net/gaming/matthew-wilson/flappy-bird-creator-pulled-game-to-stop-others-becoming-addicted/ https://www.kitguru.net/gaming/matthew-wilson/flappy-bird-creator-pulled-game-to-stop-others-becoming-addicted/#respond Tue, 11 Feb 2014 19:58:33 +0000 http://www.kitguru.net/?p=177067 Flappy Bird has certainly made a name for itself over the last couple of weeks, from its rise to the top of app store charts right until its own creator pulled the plug on his creation, but why exactly did indie developer, Dong Nguyen, decide to take down the app that was earning him $50,000 a …

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Flappy Bird has certainly made a name for itself over the last couple of weeks, from its rise to the top of app store charts right until its own creator pulled the plug on his creation, but why exactly did indie developer, Dong Nguyen, decide to take down the app that was earning him $50,000 a day in ad revenue? Well it turns out that the Flappy Bird creator thought that people were becoming addicted to it.

Speaking to Forbes, Nguyen said: “It happened to become an addictive product. I think it has become a problem. My life has not been as comfortable as I was before. I couldn't sleep,” Flappy Bird was originally developed last year and at first, the Vietnamese developer thought about creating a sequel, at its peak the game was generating around $50,000 a day so he certainly has some money to fund his next project. Flappy Bird aside, Dong Nguyen has two other games on the app store's top 20 list: Super Ball Juggling and Shuriken Block.

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If you missed out on the the game then don't worry, not only have a million clones popped up but eBay is currently flooded with phones being sold with the game pre-installed, that said, the asking prices are a bit too high.

KitGuru Says: The Flappy Bird craze is over but this probably won't be the last we hear of this developer, I imagine a few people are wondering what he will bring out next considering his recent success.

Source: Polygon

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