duncan rutherford | KitGuru https://www.kitguru.net KitGuru.net - Tech News | Hardware News | Hardware Reviews | IOS | Mobile | Gaming | Graphics Cards Fri, 18 May 2012 10:33:02 +0000 en-US hourly 1 https://wordpress.org/?v=6.4.3 https://www.kitguru.net/wp-content/uploads/2021/06/cropped-KITGURU-Light-Background-SQUARE2-32x32.png duncan rutherford | KitGuru https://www.kitguru.net 32 32 Sandisk SSD price crash – 120GB under £70 https://www.kitguru.net/components/ssd-drives/jules/sandisk-ssd-price-crash-120gb-under-70/ https://www.kitguru.net/components/ssd-drives/jules/sandisk-ssd-price-crash-120gb-under-70/#comments Fri, 18 May 2012 10:33:02 +0000 http://www.kitguru.net/?p=91542 When Intel began shipping the X25 SSD back in 2008, it kicked off with 32GB, 64GB and even an 80GB. When it also announced that a drive bigger than 100GB was coming, enthusiasts were overjoyed. The starting price for a sensible sized drive was around $600 (£400). Today, that has been blown away by Sandisk. …

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When Intel began shipping the X25 SSD back in 2008, it kicked off with 32GB, 64GB and even an 80GB. When it also announced that a drive bigger than 100GB was coming, enthusiasts were overjoyed. The starting price for a sensible sized drive was around $600 (£400). Today, that has been blown away by Sandisk. KitGuru dons a Tron outfit and prepares to be lasered.

Unless you buy memory for cameras, the name Sandisk might not be familiar to you. But, on a global scale, this company has been around since 1988 and it is huge. While the products it sells are very tiny and inexpensive, it actually managed to turn over close to $5 billion in revenue each year. A huge 25% of that was pure profit. For many companies operating in the technology components business, picking up over $1 billion in profits would seem like a dream.

But, just like everyone else, the chaps and chap-esses at Sandisk are not happy. They see a BOOMING business in SSD memory and memory specialist Sandisk has been excluded from the party.

Not any more.

News into KitGuru from dubstep lovers Dabs & Co, says that Sandisk is scared enough to drop its pants right down around its corporate ankles and present the most attractive offer possible to the market as a whole [Check your spelling there, young Skywalker – Ed].

OK, this 120GB SSD drive is not going to win any speed races with a modern drive, but it will still give any build a righteous pumping for just £67. That's just $85 before tax in the US of A.

Full details on this offer can be found here.

120GB is a very useful size - argubly the optimum for a 'boot drive on a budget'. Especially when your budget is £67.

KitGuru says: When we discusses SSD pricing with Intel, many moons ago, the magic figure being bandied around for it to become truly mass market, was 50p a gigabyte. Looks like Sandisk is the first to hit that kind of price point – but you don't imagine the rest of the market will be far behind.

Comments below or in the KitGuru forums.

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Dabs CEO John Thornhill updates KitGuru on his business https://www.kitguru.net/channel/jules/dabs-ceo-john-thornhill-updates-kitguru-on-his-business/ https://www.kitguru.net/channel/jules/dabs-ceo-john-thornhill-updates-kitguru-on-his-business/#comments Sat, 02 Jul 2011 16:39:01 +0000 http://www.kitguru.net/?p=51510 As with all news sites, KitGuru is often hit with wave after wave of rumour, intrigue and innuendo. Before writing anything, we like to know that we've heard the same thing from at least 2 sources. Not always possible, but it's our preferred method. Recently, we wrote a speculation piece on how the future mind …

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As with all news sites, KitGuru is often hit with wave after wave of rumour, intrigue and innuendo. Before writing anything, we like to know that we've heard the same thing from at least 2 sources. Not always possible, but it's our preferred method. Recently, we wrote a speculation piece on how the future mind look for Dabs if it was to be sold by BT. Today we're happy to bring you the inside track – direct from the CEO's mouth. It's time for KitGuru to wash away any lingering rumours and set forth the Dabs view of the world.

“Our business is up year on year”, said Thornhill. “We're investing in connected home and eBay, our business arm is also up year on year and we’re investing in people and IT, and looking at long term leases on new property”.

Now that's what we like to call straight talk.

While we all know that Batman's alter-ego is Bruce Wayne. Not everyone will know that Dabs' CEO doubles as a Non-Exec Director at Manchester Metropolitan University. It's good to give back.

Referring to the overall size of the Dabs business, Thornhill is very specific, “We've just tipped £164 million and grown our revenues by 10% year on year”. Big number, certainly seems to be healthy.

Even so, it seems that the parent company wants to grow even further.

According to Thornhill, “We’ve just had significant investment from BT in people, capex and more in 2010”. Positive stuff.

Seems the company is here to stay when he says, “”We’re looking to take long term leases on new property in the area”.

We all know that sales go in cycles. Just because IDC reports that the locally-built, mid-sized tower market dropped 44% from Q1 2010 to Q1 2011, everyone can see just how much consumers are now spending on Apple products. It's a genuine case of swings and roundabouts.

Thornhill also points out interesting growth areas, “Our ICT network sales are up over 100% year on year, Dabs’ consumer business is up year on year”.

Discussing the differences between the Dabs and BT web sites, Thornhill sheds light on a substantial backend development programme, “We have been white-labelling different sites for some time for BT Shop, Public Sector Store etc. If anything, we’re growing that with UC devices etc”.

Dabs believes that its offer in the market is truly unique. For example, KitGuru also mentioned Scan in the last article. Thornhill highlights how much more Dabs does when he says, “Components is probably the only area where we might come across Scan”.

So, overall, Thornhill is clear that Dabs is doing fantastically well as a business entity.

Is it just his opinion? Seems not, “Our performance and growth was also specifically referenced in BT Groups annual results presentation to city analysts as a key area for future investment”, said Thornhill.

CEO John Thornhill overseas his operation from this massive distribution hub in Bolton

KitGuru says: Solid stuff from Dabs’ CEO John Thornhill and we really appreciate him taking the time to respond to KitGuru in this way.

Comments below or in the KitGuru forum.

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