The Pirate Bay launched a service last year called The Promo Bay, which saw bands, musicians and other artists get a front page placement on TPB – one of the world’s biggest sites – for a few days of promotion. The latest success story was an indie game created by a duo hoping to break into the industry. After the Promo Bay spot, their sales increased by nearly 800 per cent.
Until the promo was made and linked to via The Pirate Bay, the game in question, Anodyne, has sold around 800 copies. Since then, it’s sold just over 6,000, generating around $12,000 (£8,000) for the pair of developers: Sean Hogan (audio, programming) and Jonathan Kittaka (art, writing), as part of Analgesic Productions.
Other stats include over 240,000 unique visitors to their site over the sale period, where the game was available for just $1. The Humble Store saw the highest number of sales, followed by Fastspring in second place and Desura/Gamersgate in joint third with only a few copies a piece.
The game is still available to buy, but not on sale anymore. You can check it out here and here’s the trailer:[yframe url=’http://www.youtube.com/watch?v=OjWRU5toicQ’]
KitGuru Says: Good to see The Promo Bay doing its thing. I gotta send in a vid of my book, see if I can get on there…