The pricing plans for Everything Everywhere’s 4G offers have been unveiled for the first time ahead of its launch on 30th October. While they will all offer much faster wireless data transfer, there won’t be any unlimited packages made available initially.
For a basic package that includes 500MB of data along with unlimited texts and phone calls, customers will need to shell out £36 a month – quite expensive compared to other network offerings with 3G speeds. Bump that up to 8GB of data and you’ll be looking to pay a premium £56 per month instead, according to Wired.
It’s quite clear when viewing the cost disparity between networks – for the basic data package, around £20 – that 4G speeds come at a price. If you want speed, you’ll have to pay for it. However if you find yourself in an area that is only 3G connected, the data transfer itself will cost you just the same.
Other incentives EE are using to attract new sign ups include free access to BT WiFi hotspots, which means data transfer in those places won’t cut in to your expensive limits.
While you won’t find a 4G network to connect to at the moment, by the end of the year 16 major UK cities will have access, including: London, Manchester, Sheffield, Edinburgh, Cardiff, Liverpool and Glasgow.
KitGuru Says: Considering the costs involved with being connected to one of these packages, it seems likely that the uptake of 4G could take a little time – since huge downloads aren’t a common thing for mobiles. However, there is probably a small professional sector that could make use of it in certain circumstances. As the price comes down however, uptake will no doubt increase dramatically. That will likely happen when the other providers bring their own 4G offerings next year.