Roll the clock back around 10 years and i19 at Newbury Racecourse was largely populated by teenage boys with camping equipment and Antec 900 chassis. At the Telford International Centre for i49 in 2013, the biggest surprise was the make up of the audience. KitGuru presents the photographic evidence that geeks exist in all shapes and sizes.
There will always be early adopters in every market.
But to really succeed, you need to open up and diversify your audience.
Alongside drawing the biggest crowds ever seen at a UK LAN gaming event, Multiplay also managed the greatest diversity seen at i49.
Here's the evidence.
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KitGuru says: Very impressive. The future of gaming looks very healthy if Multiplay i49 is anything to go by.
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