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Nvidia GeForce GTX Titan Z: the first $3000 consumer graphics card

Nvidia Corp. on Tuesday introduced its new GeForce GTX Titan Z graphics card at its annual GPU Technology Conference. The graphics board carries two fully-featured GK110 graphics processing units on board and provides ultimate performance for video games in ultra-high-definition resolutions as well as general-purpose compute apps. Its price is rather ultimate too: $3000 per unit.

“If you’re in desperate need of a supercomputer that you need to fit under your desk, we have just the card for you,” said Jen-Hsun Huang, chief executive officer of Nvidia Corp.

Nvidia GeForce GTX Titan Z is powered by two Nvidia GK110 graphics processors in their maximum configuration with 2880 stream processors, which gives the solution 5760 compute units in total to offer whopping 8TFLOPS of single-precision compute performance. The board is equipped with 12GB of GDDR5 memory (6GB per GPU).


The new dual-chip graphics card looks similar to its predecessor, the GeForce GTX 690, at least from the cooling-system design standpoint. There are some other changes compared to previous-generation dual-GPU solutions: the graphics processors run at the same clock-rate at all times, which should eliminate performance bottlenecks and ensure proper operation of technologies like G-Sync.


The new dual-chip flagship graphics card from Nvidia should probably consume rather lot of power. However, before it starts doing so, it will consume a lot of your money first. Every unit will cost around $2999 (expect premium models to cost more) and will demand a decent CPU, power supply unit and mainboard.

Those, who want to create ultimate ultimate gaming rigs can easily do so by swapping the second GeForce GTX Titan Z inside the PC and enjoy the power of quad-SLI.

KitGuru Says: Graphics cards for gamers have been getting more and more expensive for over ten years now. Those, who want to really immerse into video games with ultra-high resolutions like 4K (3840*2160) or 5K (5120*2160) need to pay rather insane amounts of money to truly enjoy such titles in excellent quality. Nonetheless, $3000 per graphics board seems to be too lot. It is beyond any reasonable range that most of the PC gamers can afford and therefore the GeForce GTX Titan Z will be sold in extremely limited quantities. What is an absolutely normal business practice in the world of fashion (where a lot of things are hand-made), does not seem to be too practical for the world of high-tech, where volumes are crucial for many reasons.

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