Home / Channel / Amazon to lose $10 on every Kindle Fire sale

Amazon to lose $10 on every Kindle Fire sale

Amazon are set to launch an attack on the iPad 2 very soon, by releasing their new Kindle Fire at $199. Less than half the price of Apple’s flagship product. According to IHS however Amazon will be losing $10 on every sale of the new product.

Challenging the iPad has been a problem for every company who have tried so far. Amazon have probably the best chance of success, as they have a class leading store infrastructure already in place and customers have faith in the organisation to support and enhance the device after a purchase.

Amazon are estimated to sell 4.5 million Kindle Fire tablets in the fourth quarter alone. The faith in the company brand and the low pricing are sure to attract a huge audience who have yet to adopt a tablet.

The Kindle Fire has a 7 inch screen, which is almost 3 inches smaller than the iPad 2 (9.7 inch). It will run a special modified version of Google Android and will have full Wi-Fi connectivity and a dual core processor to power it all.

Kitguru says: We don’t think they will be able to knock Apple from the top spot, but at that price there is a good chance they can claim the number 2 position within a very short time.

Become a Patron!

Check Also

AMD Behemoth System gets driven to competition winner!

Kitguru has been working with AMD on creating a bespoke custom system we nicknamed ‘The BEHEMOTH’ . This project creation took many hundreds of man hours and captured the attention of a large audience. When the project was completed AMD decided we should give it away to one lucky Kitguru reader. We had thousands of entries for the chance to win this, and one lucky chap – Cameron Marples ended up winning this £22,000 monster PC.