Rockstar says new Grand Theft Auto 6 trailer amassed 475M views in 24 hours

Earlier this week, Rockstar dropped the long-awaited second trailer for Grand Theft Auto 6. The first trailer already did unbelievable numbers when it released in December 2023, but the second trailer has gone on to shatter even Hollywood film records.

Following the trailer's release on Tuesday, Rockstar has been tallying up its performance across all platforms, telling The Hollywood Reporter that it has amassed over 475 million views across platforms. This shatters the previous trailer's record, which achieved around 93 million views in its first 24 hours. Nowadays the original announcement trailer sits at over 200 million views on YouTube.

Rockstar claims that the trailer release is the biggest video launch of all time. A few notable recent films it has beat include Deadpool & Wolverine (365M), and Fantastic Four: First Steps (200M). The song used in the trailer, Hot Together by The Pointer Sisters, has also had a 102,000% boost in Spotify streams since the trailer dropped.

Naturally, all of these massive numbers are going to lead to massive sales forecasts for Grand Theft Auto 6. The original game earned $10 billion over its lifetime and a chunk of that has been reinvested into developing the sequel, making it one of the most expensive AAA projects in history.

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KitGuru Says: Are you planning on picking up Grand Theft Auto 6 on console next year, or will you be waiting for the PC version?

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