Tag Archives: Shuntaro Furukawa

While Nintendo's bread and butter has always been in long-running blockbuster franchises like The Legend of Zelda and Super Mario, the company wants to generate more original IP during the Nintendo Switch lifecycle. In an interview with Nikkei, which was translated by VGC, Nintendo President, Shuntaro Furukawa, said: “I myself …

During a Q&A session at Nintendo’s six-month financial briefing, Shuntaro Furukawa, President of Nintendo, was asked about Nintendo’s future pricing plans for the Switch, to which Furukawa revealed that Nintendo currently holds no plans to reduce the Switch’s price in the future. Nintendo’s strategy for profitability will come purely from …

Last year, Nintendo of America President Reggie Fils-Aimé denied rumours that the Switch was due for an iterative upgrade, but the timing of the rebuttal left many sceptical that it was to preserve the company’s Holiday sales. Nintendo’s president Shuntaro Furukawa has since reiterated the sentiment, stating that the firm’s …