First we had shops, then in the late nineties the traditional model was turned on its head as the world plus dog moved toward online shopping in the dawn of eCommerce. Google’s presence at CeBIT 2015 had a distinctly retail feel.
Most enthusiasts will be drawn to the stand by the glossy, tech-laden Audi promising voice control with a simple smartphone interface.
Once on the stand however, you’re faced with row after row of wearables and other, clever ‘about your person’ Android devices.
KitGuru says: While Apple OS laptops/tablets have been a huge success, Google’s growth has been astonishing. The high street is the only area where you can say that Apple reigns supreme. With the layout and content of this Google stand, Apple stores might be in for some competition.