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Apple heading to record sales with iPhone 5

The Apple hype train continues to roll and market researcher IHS iSuppli say that the company are on track for the biggest quarter for iPhone sales, in history.

The iPhone 5 is set to drive Apple smartphone shipments in 2012 to 149 million units, up 60 percent from 93 million in 2011, according to iSuppli.

They said “The new phone will be released with just over a week left in the third quarter, so most of the iPhone 5 sales bump in 2012 will be seen in the final [fourth] quarter of the year.”

The surge in sales is due to potential buyers holding off for the new iPhone. “Prospective buyers hold off on purchasing during the time leading up to the rollout of the new device. This phenomenon depressed iPhone sales in the second quarter of this year.”

(Credit: IHS iSuppli)

Daniel Gleeson, an iSuppli analyst said in a statement “Unlike last year’s release of the iPhone 4S, this year’s iPhone 5 announcement comes as a significant departure from previous models. The addition of a new, larger screen is a fundamental change in product design. Furthermore, the iPhone 5 is the first member of Apple’s smartphone line to feature 4G long term evolution (LTE) connectivity, accelerating data speeds dramatically compared to previous models. These major improvements will drive strong sales for the iPhone 5.”

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