Reggie Fils-Aimé became a household name to Nintendo fans due to his many years of service as the President of Nintendo of America. During his tenure with the company, Reggie became known for such quotes as “My body is ready” and “My name is Reggie. I’m about kickin’ ass, I’m about takin’ names, and we’re about making’ games”. The former president has now announced his next major venture – joining the GameStop Board of Directors.
The announcement was made in a press release by GameStop themselves, which stated that the announcement “represent[s] an important milestone in GameStop’s transformation as we continue to evolve the Company’s business strategy for long-term success. . . They are each highly qualified and bring significant, relevant experience to our turnaround. We look forward to immediately benefitting from their expertise and perspectives as we navigate the evolving gaming and retail environments, execute on our strategic initiatives and prepare the Company to maximize value-creation associated with the next generation of console launches later this year.”
GameStop has struggled in recent times with maintaining relevance in a world where e-commerce is now so prevalent. The company has seen its shares steadily declining with the retailer having to close multiple stores in order to compensate. The hope, by appointing Reggie, is that he will be able to help turnaround the company, thanks in part to his “more than 35 years of experience transforming companies, revitalizing brands and reshaping industries.”
Commenting on his new position, Reggie stated that “The gaming industry needs a healthy and vibrant GameStop. I look forward to being a part of GameStopCorp Board and helping to make this happen.” Reggie will officially join the Gamestop Board of Directors on the 20th of April – just over a year after his resignation from Nintendo. It’ll be interesting to see whether Reggie Fils-Aimé will be able to help return GameStop to its prime, or if its decline is inevitable.
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KitGuru says: What do you think of Reggie’s new position? What do you think of physical retailers? Do you prefer to buy from your local game shop, or simply order online? Let us know down below.