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Sears withdraw $69 iPad 2 offer leaving customers in lurch

Someone at Sears needs to get involved as they let a monumental error escape with one of their smaller vendor partners late last week, offering the iPad 2 for only $69.

Many people thought they might be onto a good deal as Sears would be forced to sell orders at the quoted price, but this is not the case. They issued an apology just before the weekend, but have decided not to fulfill the offer, instead cancelling all orders.

The Sears statement said “We want you to know that, unfortunately, today one of the Marketplace third party sellers told us that they mistakenly posted incorrect pricing information on two Apple iPad models on the Marketplace portion of the website. If you purchased either of these products recently, your order has been cancelled and your account will be credited.”

While it is easy enough to make a typo, the problem now is that the public are furious that Sears are not honoring the $69 offer price. While they would lose a lot of money, some customers did receive confirmation emails from both Sears and Paypal. It wasn’t a ‘direct’ Sears deal, but should they be held ultimately responsible?

The news last week was that big a deal that it was reported on Facebook and Twitter, with thousands of people hitting the store immediately, trying to land a bargain. The issue is more complicated however as according to reports online competitor Best Buy apparently tried to honor the reduced price via their matching system, for several hours.

This has opened up a hornet’s nest of debate as customers are complaining that Sears are letting small vendors take control over their system then not helping them resolve the issues. This particular issue was connected with vendor GSM on Sale, who are now ‘closed for maintenance’.

Kitguru says: Should Sears have tighter regulations with their small vendor partners?

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  • Angus

    Isnt there a law that resellers have to honour sales that are made during the ‘error’?

  • Thomas

    I think, although I could be wrong – UK stores have to send products bought during an error like this. especially if money has been taken…….. SEARS got away with it easily enough. They are responsible for this, as t hey should be vetting partners. what a poor system that is. Are SEARS popular in america? like PC WORLD here?

  • Seth

    Regardless of performance, this gets my vote for best looking CPU cooler on the market.

    Noctua take note !

  • Donnelly

    You can pull back from an offer until you take the money. Forget confirmations, if you take the money then you must supply!

  • I tried to abuse a pricing mistake on komplett a few months ago to get a core i3 for €20, but they cancelled the order and refused to acknowledge that there ever was an order, even though I had the confirmation email with the order number. I didn’t really care, I just did it because I thought they had to honor whatever price they put up. Evidently they do not.

  • Nigel South

    Happened to me years ago on Jessops in UK. they honoured the price. I saved £150 due to their mistake.