Tag Archives: Asha Sharma

In the wake of the mass lay-offs at Xbox, we have now gotten specifics on how this is impacting various studios, including Obsidian, Zenimax and more.

Ex-Xbox studio Undead Labs have now officially commented on their separation from Microsoft, confirming that State of Decay 3 is still happening.

Years on from its last official update, Xbox Game Pass is reportedly still hovering around 30 million subscribers - far less than Microsoft was hoping for.

In amongst a ton of bad news, Xbox CEO Asha Sharma has revealed that they hope to one day have as many as 1 Billion daily active users.

2026 is a year of great change at Xbox, with the appointment of CEO Asha Sharma ushering in new strategies, a change in direction and a ‘reset’ of sorts. Unfortunately, part of this plan seems to include the closure of many different first party studios. While officially, we still do not know exactly what’s in store, insiders have claimed that Microsoft is hoping to still release all of its previously-announced games in one form or another.

Amid a ton of internal changes, insiders have claimed that Xbox employees fear the console maker is “listening to Twitter” too much.

In discussing Xbox’s film and TV plans, CEO Asha Sharma has claimed that “Call of Duty is bigger than the Marvel Cinematic Universe.”

Xbox CEO Asha Sharma has stated that Microsoft plans to make more exclusives for the console when “the business is healthy."

Following the recent logo refresh, Xbox has now unveiled its upcoming console boot up sequence - set to go live next week.

Xbox’s new CEO Asha Sharma has been quick to take action following the executive’s recent appointment, announcing that Game Pass prices would be coming down, while Call of Duty will no longer be a day-one addition to the service. Teasing even more changes, Sharma has revealed that Xbox’s partnership with the social platform Discord is set to grow further.

New Xbox CEO Asha Sharma has officially retired the controversial “This is an Xbox” marketing campaign. The initiative, which debuted in late 2024, sought to brand everything from smart TVs to handhelds as an Xbox, suggesting that dedicated hardware was optional. According to a Microsoft spokesperson, Sharma pulled the plug …

Xbox recently underwent a massive shake-up, confirming the retirement of long-time head Phil Spencer alongside the announcement that Xbox president Sarah Bond would be stepping down from her role. In the wake of this, Xbox’s new CEO (Asha Sharma) and COO Matt Booty sat down to discuss these latest events and what’s next for the brand.

A major leadership transition is about to happen at Microsoft Gaming, as Phil Spencer officially announced his retirement. Spencer's departure marks the end of an influential era during which he transformed Xbox from a struggling console brand into what it is now. Joining him in departure is Xbox President Sarah …