Asus ships the Maximus VIII Hero in typical ROG packaging.
Six SATA cables, a black SLI ribbon, Asus' convenient Q-connector, hardware for M.2 card installation, the rear IO shield, and a CPU installation tool form the hardware bundle.
Asus supplies the installation tool to make installing an expensive CPU less of a stressful situation for novice system builders.
The usual affair of documentation is supplied alongside convenient cable label stickers, case badges, and a door hanger.