Interviews

As the dust starts to settle from the launch of Intel's X99 platform and the latest GTX9xx cards from nVidia, level heads are looking at the benefits being offered by the new technologies, and beginning to think about making the investment. With prices varying so much, which mainboard is right …

As a mountain of X99 news, reports and previews go live around the world, KitGuru unveils an exclusive interview that we shot a long time before the launch. Jonathan Geoff is one of Gigabyte's technical marketing gurus from HQ over in Taiwan and he brought something very special with him. …

One of the most remarkable stories in the technology industry has been the rise of Asrock as a leading mainboard manufacturer. This company started life as an off-shoot from established manufacturers in 2002. At the start, it provided simple, low-cost alternative options for the system building sector of the PC …

Founded in 1986, Gigabyte is one of the Taiwan Top 20 Global Brands, with a company motto that suggests you ‘Upgrade your life'. With four new ranges of boards coming into the market, we wanted to make sure we got a complete tour. Enter Nigel Sutch, regional sales and marketing …

“Technology leadership is all about understanding where the market will go next”, claims AMD Chief Sales Officer, John Byrne. “It's about predicting the future”. KitGuru was fortunate enough to catch up with AMD's CSO – the driving force behind AMD's recent sales resurgence. This interview gave us a unique and …

Antec have been very active in recent months releasing (among other things) a range of Platinum rated power supplies which have been given the KitGuru seal of approval. This interview today is the latest in a series with key company executives – KitGuru's goal is to let you into the …

When Lisa Graff, Intel VP for the Desktop Client Platforms Group, recently told KitGuru about her plans for 2014/2015, the focus was clearly on reinventing the desktop. As KitGuru reported a while back, there will be a resurgence on desktop for Intel going forward, which we believe will peak around …

Without doubt, Thermaltake is a Marmite company. Some people absolutely adore it, while others are just as vocal in the opposite direction. Whatever your personal feelings, there is no doubt that 15 years in the technology industry has seen some iconic releases from this Taiwanese manufacturer. KitGuru was fortunate enough …

The story of OCZ in recent years is nothing short of incredible. From an organisation that became famous for its Reaper 8500 memory and low cost power supplies, it is now part of Toshiba, one of the only genuine memory manufacturers on the planet. KitGuru was lucky enough to catch …

Products designed in Germany always seem to carry a certain reputation. Sure, the Italians have fashion and the Japanese simplicity, but overall the reputation for technical quality seems to land in central Europe. Wavemaster has taken its European audio product designs and had them manufactured in the far east. Speaking …

When KitGuru first spoke with AMD's Developer Relations guru Nic Thibieroz, back in May 2011, he had just taken over as point-man for the chip designer's drive into the hearts and minds of the developer community. Things have changed a lot over the past 32 months. We got the chance …

Here at KitGuru, we spend almost all of our time on testing new products that are just arriving in the market. That gives you, the reader, an idea of what to buy – but how does the product get in your local/preferred store?  Finding the cool products and  bringing them …

During the launch event for his own range of systems, KitGuru was lucky enough to get the chance to sit (well, stand) with Ian “8Pack” Parry and ask him a few questions about his range of ultra high end systems, his professional overclocking career, and himself – as a person. …

Despite being declared dead by Marc Zuckerberg back in 2010, privacy is still alive and kicking in some circles and thanks to recent PRISM revelations, it's a hot topic for some people. However, government spying was hardly the first warning we had – hackers have been telling us to tighten …

Anyone who can remember progressing from a Commodore 64 to a PC – largely with gaming in mind – can rest assured that it's a very familiar path for the KitGuru editorial team. When we got the opportunity to interview MSI's Product Manager, Joran Schoonderwoerd, we were definitely interested. Read on …

We were given the opportunity to interview Roy Taylor, Corporate Vice President Global Channel Sales for AMD. Roy is a busy man, but he still found time to sit down and chat with Kitguru. First, a little background history – before Roy joined AMD on January 2nd this year, he had …

The days of building a slightly better mouse trap and waiting for the customers to bang down your door are gone. These days, marketing is everything. Ahead of CeBIT 2013 and the showcasing of its latest APU products, KitGuru catches up with the chap who's taken over generating demand for …

If KitGuru told you that we'd been interviewed by a model, then we know the way your collective minds work. If we then said that the model in question had competed in the last series of UK's Top Model, you'd start to think that we're taking advantage of all life …

It's hard to know why a young chap who grew up near the German border with Holland would end up speaking Mandarin Chinese and running European sales for a major motherboard manufacturer, but that's exactly what Martin Thyssen has ended up doing. KitGuru was fortunate enough to catch up with …

We recently had the pleasure to sit down with ASRock COO Mr. LL Shiu, one of the key leaders in one of the industries fastest growing technology companies – ASROCK. I asked Mr Shui how he felt about their growth of recognition since 2002 when very few people actually knew …

From the point where Intel launched Conroe, AMD has had some serious challenges in the desktop processor market. Now, speaking as the head of the desktop business team on the eve of the launch of Trinity, Leslie Sobon seems quietly confident of her company's ability to grow its market share. …

While the final result from KitGuru’s latest poll has yet to be confirmed, the majority of NAS users who expressed a preference – choose Synology as their ‘Best NAS device manufacturer’. Following on from that, it seemed like a great idea to put an expert in the KitGuru hot chair …

For as long as there have been battles, there has been the ‘telling of the tale'. For the Vikings, it was mead and roast pig around wooden tables while the stories would grow bigger and wilder with each telling. These days, forensically accurate uploads of gaming sequences are the method …

EXCLUSIVE INTEL INTERVIEW: At a recent Analyst's Day, nVidia went through its usual array of slides regarding a wonderful history, present conditions and how glorious the future is likely to be. All well and good, we'd have done the same if we had Tegra, Tesla, Quadro and GeForce in the …

You can always tell how useful a person is to a company. As each new skill is realised, so another set of responsibilities is loaded on your shoulders and your job title increases. Not only does Lisa Su have Bachelors, Masters and Doctorate degrees in electrical engineering from the Massachusetts …

As the gates of Computex 2012 are about to open up, Microsoft unloaded the public preview of Windows 8. A quick check in electronics super stores will reveal that many products like printers etc are already claiming compatibility with the new OS – but not many are doing it as …

While Hong Kong based Pine Group might not be a familiar name to us, the graphics company it created in 2002 is an all too familiar name in graphics card shoot-outs around the world. XFX is a serious player in a very competitive market. Against a backdrop of a tough …

One of the world's most interesting shows is Distree, which runs in February down in sunny Monte Carlo. The show's exclusive focus is on bringing together the top sales people from every major vendor with every major purchasing decision maker. It gave us a great opportunity to sit down with …

Globally, Asus is now one of the five biggest manufacturers of laptop computers. While its known for high-end components, it actually broke into the portable PC market by inventing the EeePC, effectively creating the netbook market sector overnight. But where will the Asus portable focus be for 2012? Good question. …

You don't have to be the world's biggest sports buff to know that refereeing is a thankless task. When competitors go head-to-head for the biggest prizes, creating the leading benchmark by which all of their multi-multi-million dollar research and development will be judged is a serious business. Presiding over Futuremark …