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Tag Archives: Augmented Reality

Octi makes the first people powered AR social network available for iOS

Octi has launched the world’s first social network that uses augmented reality to connect people in real life. The Octi social network is built on cutting edge technology that has been tested by thousands of students across Southern California. Already launched on Apple’s iOS platform, Octi claims its new social …

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Microsoft is being sued over the HoloLens

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It has been quite some time since Microsoft first unveiled the HoloLens, but it seems that legal troubles are finally starting to follow. A company called HoloTouch has filed a lawsuit against Microsoft, claiming that the HoloLens headset infringes on two of its patents. The lawsuit alleges that Microsoft’s augmented …

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Microsoft has patented an augmented reality wand

Microsoft has been experimenting with augmented and virtual reality headsets for a while now but it looks like the company is now starting to turn its attention to coming up with new input methods. While companies like Vive and Oculus are focussing on creating controllers that bring natural hand presence …

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Baidu opens augmented reality development lab

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Chinese search giant Baidu has announced the opening of a brand new branch of the company which will focus entirely on augmented reality. The new research facility is part of a $200 million investment by the firm which it hopes will drive future profits, partly through the creation of new, augmented …

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Augmented kids book hits museums with viral marketing

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Although Augmented Reality isn’t a technology that’s particularly widespread just yet, it is gradually seeping into the real world. One area where it’s starting to make a big impact is in children’s books, where augmented reality visuals can be shown through a smartphone to bring the novels to life. Good …

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TinyMe launches personalised, augmented reality book for kids

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Bringing the characters in childrens’ favourite stories to life is normally the job of an imaginative and descriptive parent, but TinyMe offers a more technological alternative. Leveraging augmented reality and personalised printing, the developers of The Amazing Alphabet offer a book to kids that caters directly to them, while teaching …

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